High Impact Direct Mail Services
To Drive Business Growth.

Direct Mail Marketing Made Simple

At Blue Market Media, we pride ourselves on helping B2B and B2C brands like yours unlock the power of direct mail marketing. Our end-to-end direct mail solution saves you time and delivers measurable results for your business. We work closely with clients to plan, design and execute direct mail campaigns, focused on maximising customer retention, acquisition and life-time-value.

There is no better way to drive results for your business. Direct mail remains a proven strategy for expanding your customer base, boosting brand awareness, and maximising ROI. As an experienced direct mail company, we understand the unique challenges faced by businesses in today’s competitive environment. This is why we offer a tailored approach where we take time to understand your business needs before planning high impact direct mail campaigns for our clients.

End-to-End Direct Mail Services

Experience the efficiency and effectiveness of our comprehensive direct mail services. Our approach towards direct mail marketing is data-led and results-orientated, whilst providing our B2B and B2C clients with a fully-managed and cost-effective solution.

Our direct mail services outshine the competition, focusing on all key areas of the direct mail roadmap, including:

Printing

High-quality and affordable printing options that will emphasise your message and make a lasting impression on your target audience. These include welcome packs, letters, brochures, postcards, envelopes and more. Trust our mailing house to print your collateral on-time, every time, giving your complete peace of mind!

Postage

Save yourself the hassle of navigating postal systems. With our nationwide reach, we handle all of your bulk mailing and postage needs, ensuring timely delivery for all direct mail campaigns every single time.

Data Cleansing

Prevent wasted resources and undeliverable mail by utilising our GDPR compliant data cleansing service. We refine your mailing lists, verifying addresses, and removing duplicates to maximise direct mail response rates.

Mailing Lists

Expand your reach with our robust mailing lists, compiled from a variety of sources to accurately target potential customers most likely to respond to your message. Mail lists are a crucial element behind successful direct mail campaigns, enabling brands to reach their audience in a more targeted and effective way.

Personalisation

Stand out from the crowd with our personalisation options that allow you to tailor your messages and designs to specific customers, deepening relationships and increasing engagement.

Benefits of Direct Mail Services

In an age where digital marketing seems to dominate the landscape, the power of direct mail should not be underestimated. Direct mail offers a plethora of unique benefits that can significantly enhance a brand’s marketing results.

It serves as an effective communication tool that allows businesses to connect with their target audience on a more personal and tangible level. From its ability to precisely target specific demographics to its potential for personalisation, direct mail has proven to be an effective marketing strategy, delivering strong ROI when done right.

Targeted Approach

One of the biggest advantages of direct mail is its ability to target specific audiences. This may include specific demographics, geographical locations or customer types. This targeted approach ensures that your message reaches those most likely to respond, thus increasing the efficiency of your marketing budget and boosting return on investment (ROI).

Less Competitive

In the saturated world of digital marketing, direct mail offers a refreshing alternative with significantly less competition. The decline in mailbox clutter presents an excellent opportunity for businesses to stand out, build relationships, and command more valuable attention from their target audience.

High Engagement

With so many emails and digital ads vying for attention, direct mail can cut through the noise. It tends to have high open and read rates, which increases the likelihood of your message being seen and acted upon. In fact, a recent JICMAIL study found that up to 95% of direct mail gets opened, compared to only 20-30% of emails.

High ROI

Various studies have highlighted the high ROI associated with direct mail compared to other marketing channels. According to the ANA, direct mail offers a higher return on investment (ROI) compared to other marketing channels. While email is the most commonly used channel (82%) with a 93% ROI, direct mail, often overlooked, boasts an impressive 112% ROI.

Tangible Communication

There’s something about the physicality of direct mail that makes it more impactful than digital communication. The tactile experience of receiving, opening, and interacting with a piece of mail creates a memorable impression that can boost brand recognition and influence purchase decisions.

Let’s Kickstart Your Direct Mail Campaign

Ready to elevate your marketing strategy with a high impact and cost-effective direct mail campaign? Partner with Blue Market Media to take advantage of our comprehensive direct mail services, and start reaping the benefits of a targeted and expertly-crafted campaign.

Give us a call or fill out our contact form and a Blue Market Media representative will contact you to discuss how our direct mail services can help boost your business’s growth.